Summit 77 Rental Centre Signage
My Role: Designed and mapped all signage
I designed a range of branded assets and signage for a high-end rental centre showcasing townhomes. The client provided an existing logo, and I built the assets around it. From the townhomes, mountain summits are visible, so I visited the site to draw the peaks. These mountain shapes are incorporated into window coverings and other brand materials. To further tie the design to the location, I named the floor plans and elevations after two mountain peaks visible from the site—The Rae and The Victoria.
For the signage, which included floor plans, elevations, site maps, and more, I chose layered materials to elevate the look and used muted shades as backdrops to match the rental centre's interior design. To ensure clarity and visual appeal, I simplified the floor plans by removing unnecessary details and making the background grey, highlighting elements like appliances and counters in white for easy readability. Bright, distinct colours were used to correspond to each floor plan for visibility and differentiation.